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Binance Accelerator Program - Product Marketing
BinanceJob Summary
The Binance Accelerator Program is a fixed-term program designed for early career talent to gain an immersive experience in the rapidly expanding Web3 space. As a product marketing team member, you will work closely with the team to develop and execute end-to-end go-to-market strategies and campaigns for new product or feature launches. You will also support the production of marketing collateral, evaluate product improvements, and assist in monitoring data from various sources to drive overall product marketing and content strategies. This role offers opportunities to collaborate with world-class talent, tackle unique projects with autonomy, and thrive in a results-driven workplace. With a competitive salary and company benefits, including work-from-home arrangements, Binance is an equal opportunity employer committed to diversity and inclusion.
Responsibilities:
- Work closely with the Product Marketing team to develop and execute end-to-end go-to-market strategies and campaigns for new product or feature launches
- Support the production of marketing collateral to educate our users on product value proposition, including blog articles, social media content, newsletter and more as needed
- Support team in evaluating product and feature improvements to better meet user needs, product readiness for launch, and communicate the new developments to users
- Assist in monitoring and synthesizing data from a range of sources such as market research, platform analytics and competitive analysis into actionable insights that will drive our overall product marketing and content strategies
- Manage programs and coordinate cross-project initiatives, identifying ways to improve the efficiency of existing processes
Requirements:
- Degree in Marketing, Communications, Economics, or other related fields preferred
- Must show strong knowledge and interest in crypto
- Relevant coursework, portfolio, or other experiences showing your ability to carry out the responsibilities listed above
- Self-driven, organized, and comfortable working in a very fast-paced environment
- Comfortable speaking out and showing proactivity in taking on new initiatives