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Optimism Foundation logo

Brand Design Lead

Optimism Foundation
Anywhere in the worldFull Time8d

Job Summary

Optimism is seeking a Senior Visual Designer to shape their brand identity and messaging. Responsibilities include working with product marketing leads on product stories, developing modular design kits for campaigns, designing landing pages, and maintaining the brand library. The ideal candidate has 3+ years in visual design, strong fundamentals, experience in marketing collaboration, adaptability to brand guidelines, basic illustration skills, and proficiency in Adobe Creative Suite and Figma. Web3 experience is a plus. Benefits include competitive compensation, supportive team environment, diversity, fully remote option, and long-term support from founders.

Company Benefits

  • Competitive compensation and benefits
  • Support in doing best work
  • Diverse team environment
  • Fully remote option
  • Long-term thinking and support from founders

As Optimism grows, our brand identity and messaging play a crucial role in shaping the story of our technology, and we’re looking for a talented Senior Visual Designer to bring our story to life.

What are the role responsibilities?

  • Work closely with product marketing leads to visualize our product stories
  • Develop reusable, modular design kits to support high output marketing campaigns
  • Design engaging landing pages
  • Evolve and maintain Optimism’s brand library

What skills do you bring?

  • 3+ years of visual design experience: previous experience in a brand or marketing-oriented design role.
  • Strong design fundamentals: proficiency in layout, spacing, typography, and the use of negative space to create visually compelling designs.
  • Marketing collaboration: experience executing brand-aligned assets and landing pages that drive engagement and align with broader marketing goals.
  • Adaptability to brand guidelines: ability to work within an established brand guide while contributing to its evolution, ensuring consistency across a variety of brand touchpoints.
  • Basic illustration: ability to translate preproduced concept illustration into vector.
  • Proficiency with design tools: Adobe Creative Suite and Figma experience are required for this role
  • Web3 experience is a plus!

What you’ll like about us:

  • We take care of our employees with competitive compensation and benefits.
  • We take pride in the accomplishments of our teammates and support each other in doing the best work of our careers.
  • Our team is a diverse group of people from varied backgrounds. We cherish our eclecticism and consider it a great strength.
  • We’re fully remote, deeply engaged, highly skilled, and like to have fun.
  • We think long-term. Our founders have been scaling Ethereum since 2015.