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Brand Designer
UpKeep
Job Location
Job Summary
UpKeep is a cloud-based Asset Operations Management software company seeking a Senior Brand Designer to lead the development and execution of branding and design initiatives. The ideal candidate will have 5+ years of experience in brand design, with at least 2 years in a senior or leadership role. They should be proficient in design tools such as Adobe Creative Suite and Figma, and have excellent communication and presentation skills. The Senior Brand Designer will collaborate with cross-functional teams to create cohesive and compelling brand identity across all touchpoints. UpKeep offers a competitive annual rate, flexible remote work options, and a variety of benefits. As a leader in the facility management software industry, UpKeep is recognized as a Best Place to Work and has received numerous awards for its innovative technology and commitment to employee satisfaction.
UpKeep is the leading cloud-based Asset Operations Management software developed to revolutionize the way teams manage facilities and maintenance work. We provide mobile-first SaaS solutions, Industrial IoT sensors, data analytics tools, advanced enterprise integrations, and top-notch professional services. Our innovative technology is modernizing workflows and maximizing operational efficiency for over 3,000 customers including Shell, Yamaha, Unilever, McDonalds, Subway, Pepsi, and Marriott!
We're a Series B tech startup with 100+ team members across the US. We've been recognized as a "Best Place to Work" multiple years in a row by fostering an inclusive and mission-driven culture. In addition to stock options and great benefits, our people have the flexibility to work remote. UpKeep is ranked the #1 Facility Management software on Gartner, #1 Maintenance Management software on G2 Crowd, FrontRunners on Software Advice, and CMMS Leader on IDC MarketScape.
POSITION SUMMARY
The Senior Brand Designer will lead the development and execution of branding and design initiatives, ensuring a cohesive and compelling brand identity across all touchpoints. You will collaborate with cross-functional teams and play a critical role in shaping and managing UpKeep’s visual identity.
LatAm based candidates.
ESSENTIAL FUNCTIONS AND RESPONSIBILITIES
- Brand Strategy & Identity Design:
- Develop and refine visual brand guidelines, ensuring consistency across all platforms and mediums.
- Design illustrations, images, color palettes, and other brand assets that align with the company's guidelines.
- Translate brand strategy into innovative and engaging visual concepts.
- Creative Direction:
- Lead and oversee creative projects, from concept to execution, ensuring high-quality design standards.
- Collaborate with marketing, product, and content teams to create collateral, presentations, and web assets that enhance brand awareness and engagement.
- Present ideas, concepts, and designs to stakeholders, incorporating feedback effectively.
- Cross-Functional Collaboration:
- Partner with product design teams to ensure branding is seamlessly integrated into digital products and systems.
- Work closely with all teams to develop brand-aligned materials, including advertising, social media, and promotional campaigns
EXPERIENCE
- 5+ years of experience in brand design, with at least 2 years in a senior or leadership role.
- Proven track record of developing and implementing successful branding initiatives.
KNOWLEDGE
- Expert proficiency in design tools such as Adobe Creative Suite (Illustrator, Photoshop, InDesign), Figma, or equivalent software.
- Strong understanding of typography, color theory, and layout principles.
- Excellent communication and presentation skills.
- Ability to manage multiple projects and prioritize deadlines in a fast-paced environment.
DESIRED BEHAVIORS
- Strategic thinker with a passion for storytelling and brand building.
- Detail-oriented with a strong commitment to design excellence.
- Collaborative mindset and ability to inspire and lead teams.
This role will receive a competitive annual rate. A variety of factors are considered when determining someone’s compensation–including a candidate’s professional background, experience, and location.
Company History & Product:
UpKeep was founded in 2014 by our CEO, Ryan Chan, based on an idea he had while using outdated desktop software as a Process Engineer in a manufacturing plant. He believed a mobile-first solution could significantly improve the productivity of the technicians he was working with. He was determined to build on this vision— so he quit his job, learned to write code, and created the first version of UpKeep from his family's garage!
Today, our cloud-based Software-as-a-Service (SaaS) and cutting edge Industrial IoT sensors solve problems for thousands of businesses around the world. Our Asset Operations Management solutions, coupled with powerful cloud ecosystems, empower maintenance and facilities teams to achieve their digital transformation goals. We are providing meaningful value to an underserved, blue-collar workforce by streamlining workflows, improving collaboration, and making it easy to manage work orders and projects from anywhere, anytime!
We've raised $50 million in venture capital following a recent Series B funding round led by Insight Partners, Emergence Capital, Mucker, and Y Combinator. We're also building The Maintenance Community, the largest online forum and Slack group bringing industry professionals together to participate in discussions, webinars, podcasts, and courses.
Learn More!
At UpKeep, we celebrate and support our differences. We know employing a team rich in diverse thoughts, experiences, and opinions allows our employees, our products, and our community to flourish. UpKeep is honored to be an equal opportunity workplace. We are dedicated to equal employment opportunities regardless of race, color, ancestry, religion, sex, national orientation, age, citizenship, marital status, disability, gender identity, sexual orientation or Veteran status.
