Head of Regional Sales Central and Western Europe

Job Details

Hours: Full Time

Location: Fully remote. This opportunity is open to you if you can legally work remotely from one of our home countries in the UK, Sweden, Malta or Spain.

Contract: Permanent

At Play’n GO we enjoy a flexible freedom to shape our own days. Everyone we hire is unique and every role we fill has certain performance expectations. The day-to-day challenges of work and life will be unique to you but our commitment to helping you find a balance will never vary.

From the GO

At Play’n GO our purpose is to entertain. Our pleasure is in working with people ready to make a difference that lasts. We are pioneers. We were the first entertainment supplier to recognise the potential of gaming on the GO and create the innovative mobile games which supercharged our industry and inspired our name. Today, Play’n GO is the leading gaming entertainment supplier to casinos in regulated markets the world over. And we are still growing.

With growth comes opportunity. This could be yours. Are you ready to help us face challenges and find solutions that get us both to the next level of excellence?

What the role entails:

Some of the key responsibilities of our Head of Commercial – Central & Western Europe will be:

Leadership & Strategy

• Lead and manage the Sales and Account Management teams across Central & Western Europe, ensuring high performance and alignment with business objectives.
• Develop and implement commercial strategies to drive revenue growth, expand market presence, and enhance client retention.
• Act as the key internal and external point of contact for all Sales and Account Management matters, handling escalations and ensuring seamless operations.
• Collaborate with internal stakeholders to align commercial goals with overall company strategy and objectives.
• Represent the company at industry exhibitions, events, and networking functions to strengthen brand presence and business opportunities.

Revenue & Commercial Responsibility

• Own and drive revenue growth for the Central & Western Europe region, ensuring commercial success through strategic planning and execution.
• Identify new business opportunities and key partnerships to enhance market share and long-term profitability.
• Oversee key client relationships, ensuring strong partnerships and delivering high-value solutions that align with client needs.
• Monitor industry trends, competitor activity, and regulatory changes to proactively adapt commercial strategies.

Operational Excellence & Compliance

• Ensure all sales and account management activities adhere to company policies, compliance requirements, and regulatory frameworks.
• Maintain accurate records of commercial activities, including opportunities, client interactions, and market developments, using company tools and CRM systems.
• Ensure expense management, travel requests, and reporting align with company policies and processes.

People Management & Development

• Foster a high-performance culture within the team, ensuring motivation, engagement, and professional development.
• Provide ongoing coaching, feedback, and performance reviews, ensuring team members have clear goals and development plans.
• Lead recruitment efforts to attract and retain top talent within the Commercial team.
• Drive training initiatives to enhance team competencies and industry knowledge.

Cross-Functional Collaboration

• Work closely with internal departments such as Product, Marketing, Compliance, and Finance to ensure smooth execution of commercial initiatives.
• Continuously improve commercial processes, policies, and guidelines to enhance efficiency and effectiveness.

Travel Requirements

• Travel domestically and internationally as needed for business meetings, client engagements, and industry events.

What we ask of you:

• Extensive experience in a senior commercial role within the iGaming industry, preferably with a supplier.
• Strong leadership skills with experience managing high-performing sales and account management teams.
• Deep knowledge of the Central & Western European gaming market, including key operators, regulations, and industry trends.
• Proven ability to develop and execute successful sales and account management strategies.
• Excellent stakeholder management skills, with the ability to influence and negotiate at a senior level.
• Strong analytical and problem-solving skills, with a data-driven approach to decision-making.
• High level of business acumen and strategic thinking.
• Willingness to travel as required.

Company Values & Culture:

• Uphold and advocate company values, ensuring alignment with organizational goals and culture.
• Promote a collaborative, inclusive, and high-performance work environment.

The Head of Commercial for Central & Western Europe will lead and drive commercial success within the region, overseeing both Sales and Account Management teams.

This role is responsible for defining and executing strategies to maximize revenue, foster client relationships, and strengthen the company’s market position.

The ideal candidate will be a dynamic leader with deep industry knowledge and a proven track record in sales, business development, and stakeholder management within the iGaming sector.

What’s in it for you?  

If you feel great, you’ll do great. Our employees know that their package of benefits, activities, and initiatives are some of the most generous in the industry. From challenges to chill outs, the fun we share at play helps inspire excellence from the go.

Apply now to find out more. It’s your best move. This opportunity will remain open until we meet the right candidate.

GO for it.

We believe the way forward relies on well-regulated gaming and player safety. Our commitment to this sets the standard for our industry.