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Nordic Paid Media Consultant

WelocalizePosted 4/3/2025

Welocalize logo

Nordic Paid Media Consultant

Welocalize

Job Location

Sweden

Job Summary

Adapt is a digital performance marketing agency seeking a freelance Paid Media Consultant to support their Paid Media team in the Nordic Market. The consultant will advise on best practices in Paid Search and Paid Social, define optimization strategies, and optimize paid media campaigns across multiple platforms. This ongoing project requires 10-15 hours of work per week. The ideal candidate has experience with Google Ads, Meta, and Pinterest Ads, strong written and verbal skills, and proficiency in Microsoft Excel. Native-level language skills in a Nordic Language are also required. Adapt offers a remote-first structure, flexibility for work-life balance, and opportunities for career growth and training.

Job Description

About Adapt
Adapt (a Welocalize company), is an international digital performance marketing agency focused on driving the success of digital content across platforms and markets. We offer our customers a unique combination of global services designed to support their growth from strategy all the way through to execution, production and performance measurement. With a remote-first structure, you will join a unique culture which celebrates difference and embraces diversity. You will play a key role in developing strong relationships and shared ethos, whilst at the same time benefit from a wide range of career opportunities, training and flexibility for work-life balance.  
Our culture is built on curiosity and we are looking for team members who have a passion for learning about the developments in the industry, their clients and their peers. In return, we offer the opportunity to develop your ability and exposure to a wide range of clients from growth minded startups all the way up to global enterprise clients. Our client base is predominantly focused on B2B businesses, though we do also support customers in the  e-commerce and retail space. Regardless of vertical, Adapt offers dynamic and diverse challenges that foster creativity, innovation and application of knowledge to create client solutions.
Role Summary
This is a freelance position to support our Paid Media team. You will play an important role as an advisor in Paid Media best practices (including Paid Search and Paid Social) in the Nordic Market across Sweden, Norway, Denmark & Finland.
This will be an ongoing project that will require 10-15 hours of work per week.

Main Duties

    • Advising on best practices in Paid Search and Paid Social for the Nordics market (Sweden, Norway, Denmark & Finland)
    • Giving insights and recommendations about the Nordic market to our Paid Media team
    • Defining optimization strategies for customers
    • Optimizing paid media campaigns toward client goals
    • Building campaigns across multiple paid media platforms by working with the wider Paid media team. You will be working mainly in Google Ads, Meta Ads & Pinterest Ads.
    • Attending appropriate calls/meetings with clients and the rest of the team

Requirements

    • Ideally 2-3 years in a role utilizing Google Ads, Meta, and Pinterest Ads.
    • Demonstrable experience in planning, implementing and optimizing paid media campaigns
    • Strong written, verbal, and presentation skills
    • All relevant certifications across major media buying platforms
    • Proficiency in Microsoft Excel is desirable
    • Experience in supporting and training junior team members is desirable
    • Native level of of at least one Nordic Language and strong understanding of the Nordic Culture

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