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Partner Marketing Lead
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Job Location
Job Summary
We are seeking a Partner Marketing Lead to oversee marketing activities for Creatio's partners worldwide. The role involves developing and executing co-marketing plans using various channels, managing a team of partner marketing managers, and collaborating with other departments to ensure effective plan execution. The ideal candidate has 5+ years of marketing experience, strong leadership skills, and knowledge of B2B top-of-the-funnel channels. Creatio offers a remote-first hybrid model, competitive pay, and benefits like medical insurance and paid leave options. As part of our award-winning product team, you will have the opportunity to work with a talented team and contribute to the growth of our business.
We are actively seeking a Partner Marketing Lead who will oversee all marketing activities that Creatio conducts in collaboration with its partners worldwide. The Head of Partner Marketing, together with the team, will be responsible for developing and executing co-marketing plans using a variety of marketing channels, including digital, own events, external events, 1-on-1 programs, email, listings, ABM campaigns, and more.
Responsibilities:
- develop and execute general partner marketing plan, including the expected number of sales-qualified leads and opportunities per each respective sub-region;
- development and execution of co-marketing plans with key partners
- manage a partner marketing managers team;
- collaborate with field marketing, digital marketing, and product marketing teams to ensure the effective execution of plans.
- collaborate with regional partner management teams and directors to align on targets, countries, and penetration strategies;
- effectively orchestrate campaigns to penetrate assigned regional target account lists;
- deliver against pipeline growth targets and all key performance metrics.
Desired Skills and Experience:
- 5+ years of marketing/ business development experience, including 3+ years in B2B;
- strong leadership skills with 2+ years of team management experience;
- experience with SaaS/Tech companies is desired but not mandatory;
- deep knowledge of B2B top-of-the-funnel channels and sources;
- proven track record of meeting quarterly and annual targets;
- strong English oral and written skills.
What to expect from us:
- the award-winning product (a Leader in Gartner Quadrants) to be proud of;
- a remote-first hybrid model: while giving plenty of space for concentration and personal working habits, we encourage regular meetings in one of our five hubs worldwide;
- culture of genuine care, ownership, dedication, and high standards (learn more here);
- a vibrant corporate life: enjoy the opportunity to explore your teammates' cultures in online and offline events, participate in sports competitions, enjoy art master classes, and create your new favorite memories at our parties;
- caring for your health: Creatio offers several options for medical insurance together with our medical partner
- Creatio offers all team members competitive pay;
- paid leave options for life-qualifying events, sicknesses, etc.
