Partner Marketing Manager, API
ShippoPosted 4/29/2025
Partner Marketing Manager, API
Shippo
Job Location
Job Summary
Shippo is a shipping layer of the internet, providing best-in-class solutions to e-commerce businesses and marketplaces. The Partner Marketing Manager will focus on building and executing marketing programs to drive customer acquisition, boost engagement with API users, and strengthen relationships across the partner network. This role requires experience in partner or customer marketing, preferably with API-first products or SaaS platforms. The ideal candidate will have strong written and verbal communication skills, a data-driven mindset, and experience working cross-functionally with various teams. Shippo offers flexible remote work options, competitive shipping rates, and equity in a fast-growing company. As part of the
Job Description
Here at Shippo, we are the shipping layer of the internet and we consider ourselves to be one of the core building blocks of e-commerce.
Our mission is to make merchants successful through world class shipping. With our products and solutions, we level the playing field by providing our customers with best-in-class solutions that otherwise wouldn’t be available to them. Through Shippo, e-commerce businesses, marketplaces, platforms and a variety of logistics infrastructure providers are able to connect to shipping carriers around the world from one API and dashboard. We provide our customers with the most competitive shipping rates, print labels, automated international documents, shipment tracking, facilitate the returns process and more.
How we'll deliver success:
The Partner Marketing Manager at Shippo will play a critical role in accelerating growth across strategic segments including Partner Marketing (WMS/IMS/Platforms) and Customer Marketing. This role will focus on building and executing marketing programs that drive customer acquisition, boost engagement with API users, and strengthen relationships across our partner network. Working cross-functionally with Product Marketing, Partnerships, Sales, you’ll create campaigns and experiences that amplify the impact of our API products and partner ecosystem.
Shipping and handling responsibilities:
- Partner Marketing
- Develop and execute co-marketing strategies with key partners in the WMS/IMS ecosystem to drive customer referrals and revenue growth.
- Collaborate with Business Development and Partner teams to identify top-priority partners and activate joint go-to-market initiatives.
- Launch campaigns, events, and educational content that highlight the value of Shippo to our partners' customers.
- Customer Marketing
- Design and implement marketing strategies for existing API customers to increase retention, referrals, and upsell opportunities.
- Lead customer-focused campaigns such as case studies, technical webinars, and exclusive customer events to deepen engagement
- Partner with Account Management and Sales to deliver marketing that supports post-sales growth.
- Marketing Strategy & Project Management
- Evaluate marketing channels across partners, developers, and customers for growth opportunities.
- Establish clear KPIs and regularly report on program performance with actionable insights.
- Own project management across multiple initiatives to ensure on-time and high-quality delivery.
Do you tick the boxes?
- Experience: 5+ years of experience in Partner or Customer marketing, preferably with API-first products or SaaS platforms.
- Partnership & Developer Program Leadership: Experience building successful B2B co-marketing initiatives with strategic partners or integrations.
- Program Design & Execution: Demonstrated success launching and scaling marketing programs that drive measurable outcomes. Ability to develop and deliver compelling content across customer segments and channels.
- Communication & Collaboration: Strong written and verbal communication skills with the ability to influence stakeholders internally and externally. Experience working cross-functionally with Product, Partnerships, Sales, and Account Management.
- Project & Performance Management: Data-driven mindset with experience using marketing analytics tools to measure impact.
- English Fluency: ability to effectively collaborate with native English speakers and communicate across internal and external stakeholders.
- Education: Bachelor's degree in Marketing, Business, or related field (or equivalent practical experience)
Sail through the process:
Here at Shippo, we celebrate inclusivity and are committed to creating equal access to opportunities for people from all backgrounds, perspectives and geographies. These values define who we are and everything we do. All qualified individuals are encouraged to apply. If you need assistance, or a reasonable accommodation during the application and recruiting process, please contact us at [email protected]
Shippos in the wild:
Our people, much like the packages we help ship, are all over the world. This means, through our remote-first program, “Shippos Everywhere”, our roles can be based anywhere in the US with the exception of Delaware, Nevada, Ohio, Oregon, Hawaii, New Mexico and West Virginia and many roles can be based internationally.
For locations outside of the US and Ireland, the employment contracts are powered by Remote.com (all Shippo perks still apply - including equity!). What we want to emphasize is that you can be successful at Shippo regardless of location.
