Coursera
Execute marketing strategies for Coursera's India Degrees, optimize consumer journeys, develop content, collaborate across teams, monitor campaign performance, and conduct market research to enhance engagement and conversions.
Axios
Lead data initiatives at Axios, driving impactful insights and strategies that enhance customer understanding and business growth. Collaborate across teams to leverage data effectively and develop innovative solutions.
StackAdapt
Lead cross-functional projects, enhance documentation processes, streamline research management, and optimize feedback systems to drive operational excellence within StackAdapt's product team. Enjoy competitive salary, RRSP/401K matching, comprehensive benefits, and a supportive work environment.
BVNK
Product Manager for digital payments and financial technology
Kraken
Product Manager for crypto custody and wallet management at Kraken, with 7+ years of experience in product management and cross-functional collaboration.
iHerb
Secure Development Lifecycle assurance processes, security automation technologies, and drive the security hardening strategy across products.
ZOE
Senior Product Designer at ZOE: Create visually stunning and user-friendly interfaces for health and wellness solutions.
Social Discovery Group
Join Social Discovery Group as a Manual QA Engineer to ensure high-quality products through rigorous testing processes. Enjoy remote work flexibility, generous benefits, and professional growth opportunities.
Webflow
Product Manager on Scaled Design team at Webflow, driving adoption and product-market fit for libraries, with flexible remote work options and benefits.
Deel
Lead Deel's Customer Support Team, manage performance metrics, drive customer satisfaction, and collaborate with cross-functional teams to enhance the client experience.
Eventbrite, Inc.
Senior Product Manager - Discovery experience for exploratory users across Web and Mobile App
JumpCloud
Senior Manager of Product Design at JumpCloud: Lead innovative product design team, guide designers, and deliver best-in-class enterprise solutions.
TrustArc
Remote Associate Platform Technical Support Manager at TrustArc, providing Tier 1 technical support for Data Privacy Management Platforms.
Mercury
Join Mercury as Product and Regulatory Counsel to transform legal challenges into product solutions, collaborating with cross-functional teams to drive innovation in financial services while maintaining regulatory compliance.
Kraken
Join Kraken's Asset Listing team as a Business Development Sr Associate and drive business growth in the crypto industry.
Binance
Senior Product Manager for Trading Insights at Binance
Invisible Technologies
Remote Web & Marketing Graphic Designer role at Invisible, contributing to impactful design initiatives and enhancing user engagement through innovative AI solutions.
Binance
Loan Product Manager/ Specialist: drive business growth & develop innovative loan models
Binance
Senior QA Engineer at Binance: Design & develop test cases, automate testing, collaborate with global teams
CoinsPaid
Product Manager for Core Cryptogate product at CoinsPaid, leading development of blockchain-gate interface, prioritizing requests, balancing competing needs, and making data-driven decisions.
Coursera
As a Product Marketing Associate at Coursera, you will play a key role in executing marketing strategies for India Degrees. Responsibilities include supporting the Manager for India Degrees in campaigns, optimizing consumer journeys, developing content, collaborating with cross-functional teams, monitoring performance, and conducting market research. The ideal candidate has a bachelor's degree, 3+ years in product marketing, strong analytical skills, and experience managing projects.
Job Overview:
As a Product Marketing Associate at Coursera, you will be a key player in executing marketing strategies for our India Degrees. This role focuses on effective execution, ensuring marketing excellence across marketing initiatives that enhance consumer journeys and drive engagement. You will collaborate closely with the Manager for India Degrees, Domain managers, and Channel managers to optimize marketing efforts across various channels.
Responsibilities:
Execution of Marketing Initiatives: Support the Manager for India Degrees in executing marketing campaigns, including email communications, webinars, and other promotional activities that align with business objectives.
Consumer Journey Optimization: Analyze and map consumer journeys to identify touchpoints and opportunities for improvement that enhance user experience and conversion rates.
Content Development: Create engaging and high-quality marketing content, including email copy, landing pages, and promotional materials tailored to target audiences.
Collaboration with Cross-Functional Teams: Work alongside domain managers and channel managers to ensure cohesive messaging and effective execution of marketing strategies across different channels.
Performance Monitoring: Track and analyze campaign performance metrics to provide insights and recommendations for continuous optimization of marketing efforts.
Market Research: Conduct research to stay updated on industry trends, competitive landscape, and consumer preferences to inform marketing strategies.
Basic Qualifications:
Bachelor’s degree in Marketing, Business Administration, or a related field.
3+ years of experience in product marketing or related roles within a product-led company.
Strong analytical skills with the ability to interpret data and derive actionable insights.
Proven ability to manage multiple projects simultaneously while meeting deadlines.
Preferred Qualifications:
Familiarity with CRM tools and marketing automation platforms.
Excellent written and verbal communication skills with attention to detail.
Experience in developing email marketing campaigns and optimizing landing pages for conversion.
A growth mindset with the ability to drive efficiency across existing channels and platforms.
#LI-MJ1
