Remote Jobs

Splice logo

Product Marketing Manager - Sounds & Growth

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Location
United States of America
Posted

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Seedify logo

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Seedify logo

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Seedify logo

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Gitlab logo

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CaptivateIQ logo

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Nextech logo

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Gitlab logo

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Qualio logo

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Wealthsimple logo

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Alma logo

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WatchGuard Technologies, Inc. logo

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Mapbox logo

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1Password logo

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Dropbox logo

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Dropbox logo

Emerging Partner Sales Manager

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Vonage logo

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MissionWired logo

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Splice logo

Product Marketing Manager - Sounds & Growth

Splice

Job Summary

We are seeking a Product Marketing Manager to lead go-to-market strategies for Splice Sounds, driving growth and adoption through data-driven insights and cross-functional collaboration. The ideal candidate will have 3-5 years of product marketing experience, leveraging customer insights to craft compelling narratives and positioning the product in the music creation space. With a strong understanding of the music industry and creator workflows, this role will champion innovation and stay on top of trends in music production and AI-powered tools. Benefits include competitive pay, unlimited PTO, comprehensive health coverage, and flexible work options. Apply now to join our team!

JOB TITLE: Product Marketing Manager - Sounds and Growth LOCATION: Remote

WHAT YOU’LL DO:

  • Develop and Execute Go-To-Market Strategies: Lead GTM planning for Splice Sounds. Ensure product launches, feature updates, and marketing campaigns are aligned with business goals and growth. 

  • Drive Growth & Adoption: Partner with Product Management to identify and execute initiatives to increase subscriber acquisition, retention, and engagement, including experimentation with pricing, packaging, and promotions.

  • Define and Refine Positioning & Messaging: Author compelling narratives for Splice Sounds that differentiate the product, resonate with music creators, and reinforce Splice’s leadership in the music creation space.

  • Deeply Understand the Customer: Initiate and leverage research to gain insights into music creators, ensuring marketing strategies align with their needs and workflows.

  • Collaborate Cross-Functionally: Partner closely with Product, Marketing, Data and CX teams to align messaging, optimize campaigns, and drive business impact.

  • Measure & Optimize Performance: Forecast, monitor and analyze marketing effectiveness using data-driven insights, refining strategies to maximize impact and ROI.

  • Champion Innovation in Music Creation: Stay on top of trends in music production, AI-powered tools, and creator workflows to position Splice Sounds at the forefront of the industry.

 

JOB REQUIREMENTS:

  • 3-5 years of Product Marketing experience including

    • Defining go-to-market strategy, and executing campaigns

    • Leveraging data-driven insights to make decisions

    • Capturing and using customer insights

    • Crafting messaging & positioning that resonates

    • Cross-functional collaboration

  • Music/creative industry experience

NICE TO HAVES:

  • Subscription & Pricing strategy: Experience with measuring and optimizing subscription business performance

  • Music Production Experience: Hands-on knowledge of DAWs and music creation workflows

  • Performance Marketing: Understanding of paid acquisition and funnel optimization

  • Community & Influencer Marketing: Experience engaging creator communities

  • Partner Communication: Co-ordinating strategic relationships with external partners

SPLICE BENEFITS: 

  • Compensation & Equity: Competitive pay with annual reviews and equity opportunities.

  • Time Off: Unlimited PTO to recharge and thrive.

  • Health & Wellness: Comprehensive medical, dental, and vision coverage for you and your dependents.

  • Retirement Savings: 401(k) plan with immediate vesting and company match.

  • Parental Support: 12 weeks of fully paid parental leave for non-birthing parents, and 18-20 weeks for birthing parents.

  • Flexible Work Options: Work remotely or connect at our office hubs and creative spaces worldwide.

  • Professional Growth: Annual learning budget, leadership programs, and team ambassador opportunities.

  • Community & Connection: Inclusive events, team meet-ups, and vibrant Employee Resource Groups.

 

The national pay range for this role is $117,500 - $130,000. Individual compensation will be commensurate with the candidate's experience.