Senior Market Research Strategist
CoinsPaidPosted 3/24/2025
Senior Market Research Strategist
CoinsPaid
Job Location
Job Summary
CoinsPaid is seeking a Senior Market Research Strategist to drive data-driven decision-making for their global market expansion. The ideal candidate will have expertise in market research, market sizing, competitive analysis, and strategic insights, with a strong preference for experience in crypto, fintech, or payments industries. As a remote-first company, CoinsPaid offers flexible work options, $4,000/year travel stipends, and equity in a fast-growing company. The role involves conducting in-depth research on global market trends, developing data models and forecasting methodologies, assessing consumer behaviors, and providing strategic recommendations to enhance competitive edge.
Job Description
CoinsPaid offers ready-to-use crypto payment solutions tailored to business’ every need. Standing at the forefront of mass adoption, our products help businesses gear up for the new era of digital assets. We showed a tremendous growth in terms of transactions and volumes since 2019 and in 2023 were marked by Forbes as the "Best Crypto Payment Gateway for High-Volume Transactions".
Headquartered in Estonia and having 3 international hubs, we are still a remote-first company with employees working from 30+ countries around the world. At CoinsPaid, we are passionate about crypto, fintech and are putting great effort into building a team that will get the world ready for every-day crypto use. If these feel close to you - give us a shout!
We are seeking a Senior Market Research Strategist to drive data-driven decision-making for our global market expansion. This role will be pivotal in identifying high-potential industries and geographies where our crypto-processingsolutions can thrive. The ideal candidate will have expertise in market research, market sizing, competitive analysis, and strategic insights, with a strong preference for experience in crypto, fintech, or payments industries
Responsibilities:
- Market Research & Opportunity Analysis
- Conduct in-depth research on global market trends, industry shifts, and emerging opportunities for crypto-processing solutions
- Perform market sizing and segmentation analysis to identify the most attractive markets based on demand, competition, and regulatory landscape
- Develop data models and forecasting methodologies to evaluate potential market growth and ROI for expansion opportunities
- Assess consumer behaviors, business adoption trends, and pain points in target industries to align product-market fit
- Analyze competitor strategies, business models, pricing structures, and product offerings in different markets
- Provide benchmarking insights to enhance our competitive edge in new and existing regions
- Track regulatory changes and compliance requirements affecting crypto adoption across global markets
- Deliver strategic recommendations on how to position our crypto-processing solutions for maximum adoption and differentiation
- Collaborate with Business Development, Sales, and Product teams to refine market entry strategies
- Identify potential partnerships and ecosystem collaborations that could accelerate market penetration
- Assist in defining target customer personas, ideal client profiles, and key value propositions for different industries and regions
- Support the creation of thought leadership materials, whitepapers, and reports to strengthen our market credibility
- Translate complex market research findings into clear, actionable insights for senior leadership
- Build dynamic dashboards, reports, and presentations that visualize market trends and key takeaways
- Monitor KPIs related to market penetration, customer adoption rates, and competitive positioning
- Present insights and recommendations to executive teams and key stakeholders on a regular basis
Competitive Intelligence & Positioning
Go-to-Market Strategy Support
Data Analysis & Reporting
Requirements:
- 5+ years of experience in market research, strategy, consulting, or business intelligence
- Strong expertise in market sizing, competitive analysis, and strategic planning
- Experience in crypto-processing, fintech, digital payments, or blockchain industries is highly preferred
- Proven experience in conducting market research on a global scale, analyzing opportunities across multiple regions and industries
- Proficiency in English (both written and spoken) to effectively communicate insights, reports, and strategic recommendations to global teams and stakeholders
- Proficiency in data analysis tools (Excel, SQL, Power BI, Tableau) and market research methodologies
- Deep understanding of global regulatory environments related to crypto and digital payments, including compliance frameworks, licensing requirements, and regional policy trends – or a demonstrated ability to quickly acquire and apply this knowledge to assess market entry risks and opportunities
- Excellent communication, presentation, and storytelling skills to deliver insights to both technical and non-technical audiences
- Ability to work cross-functionally with Product, Marketing, LeadGen, and Sales teams
Nice to have:
- MBA or equivalent advanced degree in business, economics, finance, or a related field, with a focus on strategy, market research, or international business
- Experience in emerging markets – Familiarity with the growth dynamics of developing economies where crypto adoption is accelerating
- Previous experience in go-to-market (GTM) strategy – Hands-on involvement in launching products or services in new markets
Why should you choose CoinsPaid?
To become a part of this solid team, passionate about their jobs and the crypto industry as a whole. To feel a great team spirit and meet people supporting each other's growth and development. To become a part of a rapidly developing international company and a crypto payments leader. Only in 2024 CoinsPaid was awarded more than 10 times:
- Acquisition International 2024 - Best Crypto-payment Solutions Firm 2024 - Europe;
- World Business Annual Awards 2024 - Leading Blockchain & Cryptocurrency Firm in Europe 2024;
- World Business Annual Awards 2024 - Best Blockchain Initiative Europe 2024;
- World Business Annual Awards 2024 - Best Blockchain Fintech Company Europe 2024;
- Global Brands Magazine Awards - Leading Cryptocurrency Payment Solutions;
- ICA Compliance Awards - Development of Automated Real-time Risk Assessment System;
- Europe Fintech Awards - Crypto Award;
- EiGE Awards - Best Payment Provider 2024;
- World Business Annual Awards 2024 - Best Cryptocurrency Payment Solution Provider Europe 2024;
- World Economic Magazine 2024 - Best Digital Payments Solutions Provider;
- Malta Fintech Awards by Dynamic Events - Payment Services Provider of the Year;
- Global Brands Magazine Awards - Best Crypto Payment Gateway;
- Business Awards UK - Best Cryptocurrency Tech;
- EGR B2B - Best Cryptocurrency Service Supplier 2024;
- Global Cards & Payments Innovation Awards - Best B2B Payments Initiative;
- International Investor Award - Most Advanced Crypto Payment Processing Firm 2024.
Solid facts about CoinsPaid:
- Private and profitable company, registered and licensed in Estonia;
- Secure business, with regular financial and regulatory audits;
- Over 10 years of experience in the blockchain development;
- Over €700M processed in crypto monthly;
- Over 1M transactions processed monthly;
- Over 800 merchants accounts serviced;
- Over 270 team members across 30+ countries.
By joining CoinsPaid now, you’ll participate in building the world's best crypto payment ecosystem, conquering new markets, and popularising cryptocurrencies.
Sounds good? Well then, we can’t wait to see your resume!
