Lead Reddit's Top of Funnel Platform strategy to enhance search engine presence and user growth. Collaborate with cross-functional teams to develop SEO-focused features and optimize the platform for both crawlers and users.
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At Reddit, the Product Manager for Top of Funnel Platform will lead the strategy to optimize Reddit's presence in third-party search engines. This role involves defining and executing on a vision that enhances user growth by improving search engine rankings and visitor experiences. The candidate will work closely with engineering, design, and data science teams to develop impactful features and ensure the platform is both crawler-friendly and user-centric. With a focus on SEO, system design, and analytical skills, this role offers comprehensive benefits including remote work flexibility, healthcare, 401k matching, workspace support, professional development funds, family planning support, flexible vacation, parental leave, and paid volunteer time off.
Location: 100% remote (EST timezone or NYC preferred)
Team Description
Reddit is one of the most popular and trafficked websites in the world, and is poised to rapidly innovate and grow like no other time in its history. The Top of Funnel team is key to user growth. By combining our knowledge of search engines, with an eye for the best user experiences we have an opportunity to introduce Reddit to new users and transform them into deeply engaged users.
This is a unique opportunity to join the Top of Funnel team and shape the future of how users discover and experience Reddit across on the Internet. Partnered closely with an engineering manager, you will also work directly with engineers, as well as cross-functional teams to ensure the platform serving our content to 3rd parties is best in class, enabling them to crawl, understand and serve the content created on Reddit in a timely manner, with a focus on an exceptional visitor experience.
Role Description
The ideal candidate can draw from an experience operating large products at scale, navigating complex tradeoffs among multiple parties and delivering real value in large organizations. Through this role you will become an expert in search engine optimization for large sites and have the ability to grow your influence by understanding the overall Reddit community to create and drive a unique product roadmap.
Responsibilities
Define and execute on the vision and strategy for Top of Funnel Platform in order to optimize our ability to rank in 3rd party search engines
Own the roadmapping process and define the right OKRs that drive the product forward
Design and analyze experiments that allow us to measure and attribute platform product changes to the outcomes on both search engines and the site
Leverage your strong analytical skills to dig into data and identify the opportunities that drive the largest impact
Partner closely with engineering to develop a roadmap, prioritize and execute to deliver the highest impact features
Design platform products with both crawlers and customers in mind, considering the tradeoffs and ensuring we’re balancing the needs of both
Partner closely with Design and Data Science to align roadmaps and land exceptional experiences.
Required Qualifications
4+ years experience in consumer product management
Proven experience developing long-term strategies and product roadmaps, setting OKRs, defining, running, and measuring experiments, and working collaboratively with peers from engineering, PM, data science, and other cross-functional teams
Exceptional analytical skills (along with running SQL queries) as well as problem solving skills with the ability to make complex tradeoffs
Strong technical background, experience with system design and high level knowledge of system architecture
Excellent interpersonal skills, as well as the ability to align a diverse set of stakeholders toward a common goal
Ability to work independently and solve problems as they arise
Experience managing large amounts of complexity, uncertainty, and ambiguity
Possesses a growth mindset and works in a collaborative manner with all partners
Preferred Qualifications
Experience with building SEO products or services within a large organization
Experience being scrappy or a self-starter is a plus (e.g. being a start-up founder)
Demonstrated passion, experience or domain expertise in SEO
Past ML experience, relevance and ranking products
Growth experience at scale
Benefits:
100% remote (offices based in NY, SF & Chicago if you prefer hybrid/in office) - EST timezone preferred for this role
Comprehensive Healthcare Benefits
401k Matching
Workspace benefits for your home office
Personal & Professional development funds
Family Planning Support
Flexible Vacation & Reddit Global Wellness Days
4+ months of paid Parental Leave
Paid Volunteer time off
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