
Senior Program Manager- Product GTM Operations (Adoption & Technology)
BazaarvoicePosted 3/24/2025

Senior Program Manager- Product GTM Operations (Adoption & Technology)
Bazaarvoice
Job Location
Job Summary
Bazaarvoice is seeking a Senior GTM Ops Program Manager to drive product adoption and growth. The role involves managing cross-functional programs, partnering with Product Managers and Client Success teams, and evaluating program success. The ideal candidate has 3-5 years of experience in Product, Product Marketing, or GTM program management, with knowledge of Product Lifecycle and Go-to-Market strategies. They should be able to communicate effectively across technical and non-technical stakeholders, drive results, and maintain high-quality documentation. Bazaarvoice values a customer-first mindset, transparency, and integrity, and offers flexible remote work options, $4,000/year travel stipends, and equity in a fast-growing company.
Job Description
What you'll be doing:
- Run day-to-day cross-functional programs that support driving products and features through the Product Lifecycle.
- Partner with Product Managers and Client Success to accelerate adoption of new functionality.
- Track and present on the quarterly success of GTM launches.
- Evaluate and experiment with activities at various stages of the Product Lifecycle to uncover areas of opportunity, efficiency and growth.
- Serve as the SME on core program technology (Pendo, Fullstory etc) to help our Product and GTM teams drive new value.
- Maintain high quality templates, best practices and documentation for our Product Lifecycle and GTM approach.
- Spearhead strategic GTM initiatives delivered out of Product organization.
Required Skills & Experience:
- 3-5 years experience with Product, Product Marketing and/or GTM program management.
- Knowledgeable in Product Lifecycle and Go-to-Market strategies.
- Proven experience delivering high value programs that solve real business issues and drive growth.
- Ability to communicate, build trust and drive results across a wide range of technical and non-technical stakeholders.
- An uncanny ability to help break down complex problems into discrete, manageable work streams for you and other contributors.
- Excellent process development and iteration skills.
- An ability to determine and drive towards outcomes, not just deliverables.
- Detail oriented with the ability to understand short and long term impact of decisions.
- Open minded with the ability to pivot as necessary to ensure the best outcomes.
Nice to haves:
- Program Management certification.
- Experience with Pendo or other in app content and experience platforms.
- Experience with Fullstory.
- Experience with data analysis.