MyFitnessPal
Lead content design and strategy at MyFitnessPal to create intuitive user experiences across mobile and web platforms. Collaborate with cross-functional teams to enhance Premium offerings and drive growth through partner integrations and innovative solutions.
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MyFitnessPal
At MyFitnessPal, we aim to be the most trusted brand for improving health through better food choices. The Sr. Content Designer will lead content design and strategy within a cross-functional squad, collaborating with design, product, and engineering teams to create user-friendly experiences that meet customer and business needs. Responsibilities include crafting content to guide users through discovering, trialing, and experiencing the full value of Premium, creating seamless user flows for partner integrations, contributing to enrollment solutions for enterprise partners, conducting rapid experimentation using various testing methods, translating research into design concepts, maintaining brand consistency across all touchpoints, and supporting broader design initiatives. The role requires 5+ years in content design or related fields, a portfolio showcasing work, experience with product discovery, presenting solutions, writing in Figma, transforming technical jargon into user-friendly content, and passion for the MyFitnessPal brand and its users. Bonus points include experience in health/wellness/fitness, working within product operating models, and familiarity with Braze/Split. The salary range is $120k-$150k annually, with comprehensive benefits including healthcare, parental planning, mental health support, performance bonuses, 401(k) match, time off, wellness and tech allowances.
At MyFitnessPal, our vision is to be the most trusted brand for improving your health through better food choices. We believe good health starts with what you eat. We provide the tools and resources to reach your weight management goals.
The MyFitnessPal Design Team fosters an experience-first culture, crafting intuitive user journeys that empower healthier lives. Collaborating across teams, we transform user insights into innovative, impactful designs for mobile and web platforms. Driven by a deep understanding of our users, we advocate for their needs to shape meaningful experiences that make health and fitness more accessible and rewarding.
We are looking for a Sr. Content Designer to support growth and partnerships initiatives on our product team. Your efforts will help grow our subscription business and create win-win-win situations for our users, our company, and partner companies.
Lead content design and content strategy within your cross-functional squad, partnering with design, product, and engineering to build elegant and user-friendly experiences that satisfy customer and business needs
Create content that helps users discover, trial, and experience the full value of Premium throughout their journey
Craft user flows to create a seamless experience for users who discover and join MyFitnessPal through our partner companies
Contribute to the development of enrollment, management, and incentive solutions for enterprise partners
Embrace rapid experimentation, using a variety of quantitative and qualitative methods to prototype, test, and learn
Translate research insights into actionable design concepts
Maintain MyFitnessPal’s tone of voice, style, and design systems across all touchpoints and evangelize across the organization to ensure company-wide consistency
Contribute as needed to broader design team initiatives, including the design system, product audits, and customer journey mapping
Partner closely with a cross-functional team of product managers, engineers, product marketers, analysts, researchers, and nutrition scientists
5+ years of experience in content design, UX writing, or content strategy, preferably for native iOS and Android apps
Portfolio highlighting your content design work and thought process
Demonstrated product discovery experience using a variety of qualitative and quantitative methods, including a/b and multivariate testing
Comfortable presenting solutions and rationale to the team and key stakeholders
Experience writing and presenting content in Figma or similar design software
Ability to transform technical and scientific jargon into user-friendly content
Passion for understanding the MyFitnessPal brand, our members, and their motivations
Experience in the health, wellness, or fitness space
Experience working within the product operating model
Experience with Braze and/or Split
Note: To be considered, you must provide a link to an online portfolio or deck (please include password). Applicants who pass the initial screening interview may be asked to present their portfolio during a panel interview or complete a short take-home assignment.
Please consider applying even if you don’t meet 100% of the qualifications. Research shows you can still be considered for a position if you meet some of the requirements. At MyFitnessPal, we’re building a fitness product for everyone and believe our team should reflect that. We encourage people of different backgrounds, experiences, abilities, and perspectives to apply.
The reasonably estimated salary for this role at MyFitnessPal ranges from $120,000 - $150,000. Actual compensation is based on factors such as the candidate’s skills, qualifications, and experience. In addition, MyFitnessPal offers a wide range of comprehensive and inclusive employee benefits for this role including healthcare, parental planning, mental health benefits, annual performance bonus, a 401(k) plan and match, responsible time off, monthly wellness and technology allowances, and others.
